Home --> NACEA Seminars and meetings --> NACEA Seminar 3

When: 1:30-5:30 pm, Saturday, September 8th, 2007.
Where: AvTech Training Center , 50 Cragwood Rd. , S. Plainfield , NJ 07080

Registration fee: $10 ($15 for non-registrants, $5 for students. Money collected will be used to pay the speaker, buy drinks and probably some cookies). After the seminar, we'll have dinner with the speakers. You may pay for your own dinner if you wish to join us.

For more information or any questions on this seminar, please contact: Tony Hu: 732 874 1294, Diana Ji: 732 322 0677, Xuedong Yang 908-456-3933

NACEA (North America Chinese Entrepreneur Association) and NJCACC will host a seminar jointly on marketing on Saturday September 8th, 2007. It’s one of the Entrepreneur Series we have in our plan. Two experts with abundant hands-on marketing experience from the NYC business world will come and give us a lecture as well as a discussion on various marketing practices maturalized or rising in the US.

Please mark your callendar and register online at www.nacea.org to secure your space. We’ll send out a detailed agenda shortly after.

As we are all aware, marketing and sales capability is something most of us are short. We came to this land because of our technical and academic background. But to pursue entrepreneur dreams, we simply have to cultivate marketing and sales skills, or at least we build good knowledge about them.

John Follis, and Lowell Feuer, two highly experienced and successful entrepreneurs, are definitely the right people to help us in these. They will share their combined 40 years of experience in marketing and their US and international experience, including China. John Follis, founder and CEO of Follis Advertising, will focus on Buzz marketing, Guerrila Marketing and other types of low-budget marketing methods for tech-oriented companies. Lowell Feuer’s talk will concentrate on internet marketing and his experience in doing business with China .

In the panel discussion session, we’ll have one or two more experts from other industries to join us and share their own special experiences. We can be certain that it will be another very informational and eye-opening seminar from which we can learn something new. Also, according to the feedback from our members, we’ll set tables to group people of similar interest/background together, so as to improve each’s networking experience.

More about our speakers

John Follis

One of 12 "Best of New York" (The NY Ad Club), John ' s work is "simple and effective" (ADWEEK). His agency ' s campaigns have received press in The New York Times, Wall St Journal, USAToday, Time and Forbes. Besides receiving dozens of awards, the work is highly effective. Six Follis campaigns are featured in textbooks while another is a Harvard Business case. John is also an expert on Buzz Marketing, Guerilla Marketing, and Social Media (blogging, podcasting). Before Follis LLC, John has worked in several top US agencies including DDB, K&B, and his own, Follis DeVito Verdi, one of Madison Avenue's most award-winning agencies. John is a contributing columnist for ADWEEK and author of "How to Attract and Excite Your Prospects". John has also been an adjunct professor at Parsons, F.I.T. and SVA in New York City . Other Follis credits include a White House honor for his agency's anti-child abuse campaign. He is a requested speaker, author of The Follis Marketing Report blog, and the creator and host of The Marketing Show podcast. A business owner since 1986, John is President of Follis, LLC which offers Marketing Therapy for businesses with limited budgets. Samples, articles, and case studies can be viewed on follisinc.com

Lowell Feuer, Klikvu

Lowell H. Feuer is an experienced entrepreneur, having run divisions of large companies and joint ventures both in the US and overseas. He is currently engaged in the funding and launch of KlikVU Inc, and in the rollup of small, strategic investments for KlikVU. Mr. Feuer advises private and public companies, acts as Director of the National RFID Center in Richardson , Texas , and is a mentor to young technology entrepreneurs at the World's Greatest Technologies. He has experience in all aspects of deal making and overseeing corporate finance and governance. Primary areas of expertise are: media and telecom, energy and financial services. After BA and MA studies in history and philosophy at the University of Pennsylvania and Hebrew University , Mr. Feuer spent 20 years in industry, as Director of Product Development of a major leather tanning company and President of an international manufacturer of shoes. In 1997 he became a leading producer for Merrill Lynch, acting as a financial consultant. He joined Gruntal & Co in 2000 as First Vice President, and became President and CEO of Global Strategic Alliances in 2001, an investment banking advisory firm. He recently left his position as Managing Director of Prestige Financial Center, Inc. in New York , in order to devote more time to KlikVU Inc, where Lowell serves as CEO. KlikVU is an early-stage service business operating in the intersection of telecom and media, and streams video over all platforms in a best of breed offering.

Origin date: April 11, 2007
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